Whether this is your first year of festive email campaigns or your fifth, there’s always room for improvement. Here’s 7 email tips for an effective Christmas campaign that every publisher needs to implement. Christmas may be just around the corner but the time for promotion is already well underway. Take a look around your local …

This year’s onslaught of Christmas adverts is finally underway and John Lewis is naturally leading the charge. But is it really as good as everybody is saying? Another Christmas, another wave of adverts slogging it out for yuletide glory. Campaigns like these are fought and won every year, and it could be said that recent …

Of all the traffic buying options available to publishers, ping tree is one of the lesser known. We take a look at how it works and why you should be using it to maximise your earnings. Have you heard of ping tree? There’s a good chance the term has cropped up elsewhere in discussions about …

Times have changed since Google Panda was released, but it’s still as relevant today as it was nearly five years ago. We look at how outdated website content may be harming your traffic and what you can do to fix things. If you were an online marketer before the release of Google Panda, you’ll remember …

We take a look at some funny, interesting and insightful reads outside of typical business books that every affiliate can benefit from. Let’s be honest, we could all benefit from sprucing up on our reading to improve our entrepreneurial-selves, but books about business can be a bit – dare we say it – boring. That’s …

Facebook is working on a ‘Dislike’ option users can click to highlight content that displeases them. We take a look at how this might impact digital marketing and what publishers need to think about. For the longest time Facebook has provided digital marketers with the perfect arena for advertising their products, with user ‘Likes’ doing …

Whether you employ landing pages as part of your online marketing efforts or drive traffic direct to your website, here’s 12 simple tips to keep visitors longer that every publisher can implement straight away. It’s one of the Holy Grails of digital marketing; keeping visitors engaged long enough to yield an impactful outcome. Whether the …

Start spreading the news, Monetise is going to Affiliate Summit East in New York next month and it’s going to be massive. Affiliate Summit East 2015 kicks off at the start of next month, which means the Monetise crew will be on the first flight to New York, New York – the city so good …

Web hosting plays a massive part in the success of your affiliate business, in more ways than you may think. We take a look at what to look out for. It was probably somewhere near the bottom of your list of things-to-do when you first started your affiliate business. Once you’ve come up with an …

The second season of Silicon Valley is finally underway. If you haven’t already seen it, here’s 5 reasons why you need to watch the funniest show about business on television. If you’re anything like the twenty-something tech wizards in HBO’s Silicon Valley, you’ll know the pitfalls of starting your own company – long after you’ve …