With Christmas fast approaching and parts of the UK already experiencing snow, it’s safe to say winter is upon us. And while usually this time of year we see a surge in spending habits, it’s a 180 for certain brands. As budgets in the finance vertical start to dwindle as the call centres sign off […]
Refresh Vs Rebrand – Which will lead to your success?
Refresh and Rebrand sound pretty similar, but ultimately the differences are like chalk and cheese. Whilst a brand refresh is like giving your company a fresh lick of paint, with a rebrand, you’re knocking down the whole house and rebuilding a new one in it’s place. But how do you determine which is the best […]