In the wonderful world of digital marketing, affiliate marketing has grown to become a fruitful strategy for a business to increase their sales and to expand the overall reach of their products or services. When people talk about the important factors involved in affiliate marketing, you’ll hear all sorts of technical terms and theories, but […]
Refresh and Rebrand sound pretty similar, but ultimately the differences are like chalk and cheese. Whilst a brand refresh is like giving your company a fresh lick of paint, with a rebrand, you’re knocking down the whole house and rebuilding a new one in it’s place. But how do you determine which is the best […]
Our Head of Network Performance, Clive Smith, got together with the ever-talented Ben Helyar, GM for NetRev to reflect on the crazy year of 2020 and the surprises (Covid aside) it brought in the lead generation space. They then looked to 2021, trying to predict what might become of this year. We have been working with Ben […]
It struck me this weekend (yes, I do think about work over the weekend) that the network has started to do a lot more for our publishers and advertisers than they would perhaps know. We have been preaching our additional services a lot in our most recent conference appearances, but our loyal base of partners […]
As Frank Sinatra once said in the 1977 musical drama, New York, New York: “Affiliate marketing never sleeps.” He was mostly right, but with Christmas seeing the world placed on pause for a few days, affiliate marketing campaigns can often be treated as an afterthought. A lack of clarity over the festive period can leave […]
In the latest edition of Monetise Monday, our very own Head of Network Performance – Clive Smith got on a call with the Director of Network Operations at Submission Technology – Andy Barden to talk management and coaching styles. Between them there is over 20 years of marketing experience (we will leave you to work […]
With over 52 years worth of experience in Affiliate Marketing as an office, we would be lying if we said it hadn’t crossed our minds once or twice how we would promote our own campaigns. I sat down with some of the team to see if they were a publisher how exactly they would promote […]
The Monetise team are back on the road again in July as they head to Barcelona for Affiliate World Europe. Co-Founder James Anderson will lead the four-strong team at the event, and says he cannot wait to meet some fresh faces, as well as plenty of familiar ones. “It will be our first time on Spanish […]
Yes, you heard it right! The Monetise team are heading to Vegas in early January for Affiliate Summit West. Find out more about who in the team is heading across the Atlantic in the lated edition of Monetise Monday (but filmed on a Friday…)
Now the New Year is firmly upon us we must accept certain inevitabilities. Your jeans are that little bit harder to put on due to gorging on mountains of festive food. The cold weather no longer brings us closer to time off, parties and merriment, instead we’re hit with further cold nights/mornings, icy cars and […]
