Affiliate marketing and lead generation in particular is a fantastic way to earn income online by promoting products and services and earning commissions on the leads you generate. Unlike other forms of online marketing, which often focus on direct sales, affiliate marketing from a lead generation perspective emphasises capturing potential customers’ information to nurture and […]
A Week Long Crash Course at Monetise
I’ve just completed a week of work experience at the Monetise office, nestled in the beautiful village of Melbourne, Derbyshire. As a year 10 student with no prior interest in marketing, I originally came here to experience a stereotypical workplace environment. But I have come away with a comprehensive understanding of affiliate networking, and a […]
How to Run Tik Tok Ads – Part One
(Main image credit: unsplash.com) Do you use Tik Tok? There’s a good chance you do, as statistics show that 13 million of us in the UK used the app in 2021 alone. Not to mention the reported 1 billion users worldwide. However, you might not know that apart from being the fastest growing social media platform […]
A Warm Hello from Sophie – Publisher Manager
Hey, I’m Sophie – Monetise’s most recent addition to the Publisher Team. My day to day life generally just revolves around good food, being with my friends and family and hopping on a plane as often as I can. My most recent trips have been to Santorini, taking in the famous romantic sunset in Oia […]
The Rise and Fall of Verbal Communication – Is Verbal Communication Dead?
The day is Tuesday 3rd April, 1973. Dr Martin Cooper, a general manager at Motorola, makes the first public mobile phone call on a device that weighs 1.1kg, and changes the world of communication forever. Fast forward almost two decades, to 3rd December 1992, and Neil Papworth sends the first ever text message, to a director by […]
How Affiliates can seize the opportunity
So it turns out football isn’t coming home.. ..at least not for another year. As the old saying goes, “all good things must come to an end” – and boy, did they just. England lose out on glory in a major championship in textbook fashion, conceding the title to Italy in a penalty shootout. More than 31 […]
Traffic 101: Identifying Your Core Market – The Simple ‘Why’ Test
Most parents can attest to their children going through the ‘why’ phase, and it’s widely reported that this phase greatly contributes to a spike in knowledge and understanding (Woodhead, 2009). Kids begin to question everything, and in doing so, they learn a great deal more than had they not popped the ‘why’ question. Picture these […]
The Power of Social Media – Weetabix and Beans!?
It’s no secret that social media presence nowadays can have a phenomenal impact on a company. In the last few years especially, there have been numerous start-up companies that have grown their business purely using the power of social media to gain sales and improve their customer retention. But just how powerful is it? And […]
The Decoy Effect: How to Increase Meaningful Conversions
If your sales were affected during the hard lockdown the UK witnessed from late March through to July (and still going for some), you’re really not alone. While some companies saw record high profits, we all know that with every shade of blue there’s a touch of grey. Not everybody saw an increase in sales […]
Advertiser Team Welcomes Shannon Evans
Our latest blog comes from Shannon Evans, who has joined the Monetise team as a brand shiny new advertiser manager… Well, I never thought I’d be starting a new job and training all from home whilst in a government-enforced lockdown, but here we are! I’m Shannon, the newest addition to the Advertiser Team here at […]