“achieving maximum productivity with minimum wasted effort or expense”. That is the Oxford Dictionary’s definition of ‘efficient’. To me, that’s quite reminiscent of being lazy; defined as “unwilling to work or use energy”. Whether you’re unwilling to expend energy or simply strive to use the least amount possible, there’s a debate to be had that […]
Connecting with your audience isn’t just a “nice to have” anymore. It’s the whole game. This isn’t rocket science. You’re just using apps to move a product or a service. Brands and affiliates need it because it puts your name in front of people where they’re already hanging out. Usually, they’re just killing time on […]
Affiliate marketing and lead generation in particular is a fantastic way to earn income online by promoting products and services and earning commissions on the leads you generate. Unlike other forms of online marketing, which often focus on direct sales, affiliate marketing from a lead generation perspective emphasises capturing potential customers’ information to nurture and […]
Account Managers are the lifeblood of most businesses and the bridge between the needs of the clients and suppliers/sub-contractors. Running an affiliate program might sound straight forward, but there are a number of reasons why most clients choose to let agencies like us operate this on their behalf and deal with the affiliates for them; […]
