In light of Google’s Phantom update, we take a look at how quality content can improve the ranking of your website. And why fresh, high-quality content is so important across all channels of your digital marketing efforts. It’s never easy writing an article about… well, writing. I’ve always found it a bit embarrassing – being […]
This year’s onslaught of Christmas adverts is finally underway and John Lewis is naturally leading the charge. But is it really as good as everybody is saying? Another Christmas, another wave of adverts slogging it out for yuletide glory. Campaigns like these are fought and won every year, and it could be said that recent […]
Facebook is working on a ‘Dislike’ option users can click to highlight content that displeases them. We take a look at how this might impact digital marketing and what publishers need to think about. For the longest time Facebook has provided digital marketers with the perfect arena for advertising their products, with user ‘Likes’ doing […]
Start spreading the news, Monetise is going to Affiliate Summit East in New York next month and it’s going to be massive. Affiliate Summit East 2015 kicks off at the start of next month, which means the Monetise crew will be on the first flight to New York, New York – the city so good […]
A mobile friendly website is now an essential part of ranking well on Google. We take a look at ways to ensure your affiliate business is ready. Remember a time when mobile phones were getting smaller, when anything bigger than the size of your wallet was considered a cumbersome “brick”? Nowadays the ways in which […]
We take a look at some of the industry’s biggest marketing fails and what you should learn from these colossal mistakes. When the opportunity presents itself, marketers are so quick to capitalise on a ‘genius’ promotional idea that, without properly thinking it through beforehand, the outcome can sometimes end up to be anything but. Ahead […]
We take a look at the striking parallels between online self-publishing and performance marketing, and what can be learned from Amazon’s authors in order to maximise revenue. Softcore bondage. Ah, and now we’ve got your full attention. Because at the end of the day, that’s what online marketing is all about; feeding an initial hook […]
If you didn’t already know, Twitch is the world’s leading video platform and community for gamers. On average, over 45 million users visit the site every month to view live video streams and to interact with fellow viewers. Since it was launched in 2011, Twitch has already surpassed other mainstream social websites including Facebook for […]
This years Affiliate Summit West is being held in Las Vegas from the 18th-20th January and we are pleased to confirm that the Monetise crew will be showing our wares with our very own booth (booth number 4013). This follows the highly successful Adtech London event where the Monetise stand was the venue for 2 […]
Mobile technology is booming. Where as opportunities for desktop marketing have kind of plateaued in recent times, the mobile horizon is only just beginning to broaden. If that’s not reason enough then here’s Clive, in today’s Monetise Monday, explaining why running mobile offers is an absolute must for all affiliates in 2015. For reference, here’s […]
