Refresh and Rebrand sound pretty similar, but ultimately the differences are like chalk and cheese. Whilst a brand refresh is like giving your company a fresh lick of paint, with a rebrand, you’re knocking down the whole house and rebuilding a new one in it’s place. But how do you determine which is the best …

I heard the adage a picture is worth a thousand words the other day. Whenever I hear this, I add that the frame is worth a thousand more. Because from my perspective, the way a picture is framed also dictates the story it tells. Thinking about the way an offer is ‘framed’ can be of …

With the rise of AI such as ChatGPT, some may be asking, do I still need a dedicated Account Manager? In todays blog, we’ll discover the top 5 reasons why having a dedicated Account Manager is evergreen… Affiliate Marketing isn’t quite as straightforward as setting up an offer and sailing off into the sunset. A …

“achieving maximum productivity with minimum wasted effort or expense”. That is the Oxford Dictionary’s definition of ‘efficient’. To me, that’s quite reminiscent of being lazy; defined as “unwilling to work or use energy”. Whether you’re unwilling to expend energy or simply strive to use the least amount possible, there’s a debate to be had that …

“Hello! I’m Ted. The latest member of the Monetise team and learning the ropes as an Advertiser Manager. My life revolves around a lot of F’s. Fatherhood, family, friends, food, festivals, football, fantasy football and formula 1. I’m a year into being a Dad and it’s fantastic! I regularly find myself watching Match of the …

I’ve just completed a week of work experience at the Monetise office, nestled in the beautiful village of Melbourne, Derbyshire. As a year 10 student with no prior interest in marketing, I originally came here to experience a stereotypical workplace environment. But I have come away with a comprehensive understanding of affiliate networking, and a …

(Main image credit: unsplash.com)   Do you use Tik Tok? There’s a good chance you do, as statistics show that 13 million of us in the UK used the app in 2021 alone. Not to mention the reported 1 billion users worldwide. However, you might not know that apart from being the fastest growing social …

No matter the advertising platform you’ve been using, you’ve probably noticed a consistent trend over the last few years – your ad cost has continued to rise! It’s inescapable, and businesses are left at the whims of the Zuckerberg’s of the digital world, and it’s all too easy to throw in the towel or point …

Hey, I’m Sophie – Monetise’s most recent addition to the Publisher Team. My day to day life generally just revolves around good food, being with my friends and family and hopping on a plane as often as I can. My most recent trips have been to Santorini, taking in the famous romantic sunset in Oia …

The day is Tuesday 3rd April, 1973. Dr Martin Cooper, a general manager at Motorola, makes the first public mobile phone call on a device that weighs 1.1kg, and changes the world of communication forever. Fast forward almost two decades, to 3rd December 1992, and Neil Papworth sends the first ever text message, to a …